Founding Specialist Program
Not more marketing to keep up with. A clearer foundation to build from.
Maya Chen
Licensed Acupuncturist & Movement Specialist
WellPro is opening its first specialist community with a small group of wellness professionals who want to build stronger visibility, communicate their value more clearly, and attract clients who are more likely to appreciate how they work. What is included:
Your Founding membership includes two things
Included with your WellPro membership
Build visibility, communicate your expertise, connect with clients, publish content, manage bookings, and see what is working.
Included with your Founding membership
Personalized launch help that regular membership will not always include. $1,540 in additional support.
Built by wellness professionals who understand the work behind running a practice.
You may already recognize the gap
That is the gap WellPro is built to help close.
Why this exists
Great practitioners are not always easy to understand online. Credentials and service lists only tell part of the story.
Founding Specialists receive more hands-on support to clarify their message, strengthen their visibility, and start with a practical content foundation, plus continued guidance throughout the first year.
Your experience, in turn, helps shape WellPro around the realities of running a wellness practice.
Included with your WellPro membership
Before any Founding extras, membership gives your practice a stronger place to stand online.
Your practice becomes findable by people already searching for the kind of work you do.
Seeker discovery
Maya Chen
Licensed Acupuncturist & Movement Specialist
Jordan Reed
Registered Dietitian & Nutrition Coach
Elena Martinez
Licensed Massage Therapist
Verified specialists surfaced by specialty, location, and fit.
Show more than a title and service list. Your profile brings together services, approach, experience, client proof, and practical details so people can make a more informed decision.
Profile structure
Meet your expert
Licensed Acupuncturist & Movement Specialist
“Relief often begins when people understand what their body is asking for.”
Services
Initial wellness consultation
$120 · 60 min · In office
Follow-up session
$95 · 45 min · Virtual
Credentials, services, and working style in one profile.
First contact through a completed session, in one place, with visibility into what is working.
Professional growth
248
+18% this month
31
+6% this month
12
+2 this month
9
+3 this month
Insight: Detailed service descriptions tend to earn more contact clicks.
Growth Hub helps specialists see engagement and refine their presence over time.
Build cumulative authority over time
Search authority builds gradually. That is why Founding support stays with you for a full year rather than a launch week.
Included with your Founding membership
Everything above comes with WellPro.
Because we can work more closely with our first specialist group, Founding Specialists also receive personalized launch support designed to strengthen the way their practice shows up from the start.
$1,540 in additional support + 5 years of price protection
Standalone value
See your practice through a prospective client's eyes.
Your time: About 5 minutes to provide any missing links.
Standalone value
Make it easier for the right person to understand why your work may matter to them.
Your time: About 10 to 15 minutes.
Standalone value
Know what to talk about without feeling like you have to become a content creator.
Your time: Just choose the ideas worth using.
Standalone value
Make more of the relationships you have already worked hard to earn.
Standalone value
You should not have to figure everything out alone.
Standalone value
A few useful resources are included too.
And one benefit that lasts much longer
Join early, keep your membership active, and your base WellPro membership rate stays protected for 60 months.
5 years. Your founding rate.
Your rate over 5 years
Illustrative only. Standard pricing may change in either direction. What is fixed is your base rate, for 60 months from activation, while your membership remains active.
Full WellPro membership + all Founding Specialist support from $1,400/year. See membership options
Your first 90 days
Your Founding launch unfolds in a few manageable steps. We give you the right thing when it is useful.
Complete your specialist profile and Impact Blueprint.
About 20 to 30 minutes
Receive your Message Makeover and review the language we suggest.
About 10 to 15 minutes
We review your WellPro presence and the public business links you choose to share, then send your Visibility and Client-Fit Scorecard.
About 5 minutes from you
Receive your 30-Day Content Calendar and Review, Referral and Rebooking Kit, then choose what is useful for your practice.
Join the Growth Clinics that are useful to you throughout your first year.
At approximately 90 days, revisit your Visibility and Client-Fit Scorecard and compare your progress.
Side by side
Everything in the left column is your ongoing WellPro membership. Everything on the right is included for Founding Specialists at no additional cost.
What the support is for
Your Founding support is designed to answer the questions that often stall practice growth.
How should I explain my work?
Message Makeover
What should I improve first?
Visibility & Client-Fit Scorecard
What should I talk about?
30-Day Content Calendar
How can existing clients help growth?
Review, Referral & Rebooking Kit
Where do I go when I get stuck?
Growth Clinics
$1,540 in additional Founding support, included.
Standalone values reflect how WellPro would reasonably price these services and resources if offered separately. Price protection value depends on future membership pricing.
Is this right for you?
You do not need a polished website, a large following, or sophisticated marketing experience to begin.
80%
of US consumers search online for local businesses at least weekly
71%
of consumers use Google to read local business reviews
6–8 months
for search authority to build, we'll support you through your first year
Plain terms
Limited founding places
Because some of this work is personal.
Founding Specialists receive reviewed, personalized work from our team. We are intentionally keeping each founding group small enough to give those pieces meaningful attention.
25 of 25 places remaining in this group.
The first 25 approved specialists receive the complete Founding Specialist package.
Why this matters to me
I have spent more than a decade working in wellness as a licensed acupuncturist and massage therapist. I know how much can go into becoming good at this work, and how little of that expertise is captured by a service name, a credential, or a short online listing.
I have also been the person looking for support and wondering which professional actually made sense for me. WellPro grew out of both experiences.
Courtney Vazquez, LAc, LMTFounder, WellPro
Become a Founding Specialist
Your membership includes:
About $133 / month
Professional verification is required before your profile is listed publicly. Taxes and payment-processing charges are separate.
Complete your Founding setup and review your Message Makeover. If you still feel that your WellPro profile does not clearly explain what you do, who you are well suited to help, and how you work, tell us.
We will personally review those core areas with you and help strengthen them at no additional cost.
No six-month revenue guarantee. No arbitrary metric. Just confidence in something WellPro can actually influence.
Practical questions about time, tools, and what the Founding Specialist Program does and does not include.
Join the founding group
You have already done the work of becoming good at what you do.
WellPro is here to help make that expertise easier for the right people to see, understand, and value. If that is the kind of practice you want to keep building, we would be glad to have you in the founding group.